Following another remarkable year for U.S. equity markets in 2014, we lay out our expectations for the year ahead in our 2015 Market and Economic Outlook, highlighting what we believe should be key areas of investor focus in the new year.
Ian Davidson joined his father's firm, then called Gibson Associates, Inc., armed with his thesis from the University of California, Berkeley. Soon after, he changed the Gibson name to D.A. Davidson & Co., using this logo at first.
Shortly after establishing D.A. Davidson & Co., Ian designed this logo together with his brother. The first Davidson branch office was opened in Helena, Montana.
From 1966 to 1980, still with offices exclusively in Montana, D.A. Davidson used this logo designed with the state in mind.
In 1980, Davidson opened its first office outside Montana, in North Dakota. By 1983, Davidson had become the largest brokerage firm headquartered in the Pacific Northwest (based on capital resources) and employed more than 150 people in nine offices.
A new holding company called DADCO was formed. DADCO bought Trust Corporation of Montana, which later became Davidson Trust Co. By 1991, D.A. Davidson had offices in three states.
In 2000, DADCO was renamed Davidson Companies, and the square logo was adopted for the holding company and each of its four subsidiaries. Davidson was operating in seven states.
Davidson completed its merger with Crowell Weedon & Co., establishing the largest independent broker-dealer headquartered in the Western United States. The new mark, the bison, pays tribute to Davidson's past while the sunburst represents promise of the future.